Thursday Jan 25, 2024

CAVA's Andrew Rebhun on Getting to Know Your Customers and Community

On today’s episode of The QSR Experience Show, Bobby speaks with Andrew Rebhun, Chief Experience Officer at CAVA, a growing Mediterranean culinary brand. They discuss the ways in which CAVA engages and welcomes customers through menu customization, offering different ways to order, and locally-focused Community Days. They also talk about changing customer trends, how CAVA invests in developing leaders, and why it's key to tell a great brand story.

Topics discussed:

  • How CAVA sets itself apart through its customizable experiences and high-quality ingredients.
  • How they engage customers in local markets through Community Days and by supporting non-profits.
  • CAVA's approach to personalization through mobile ordering and its new app.
  • Changing customer trends and why QSRs need to nail the experience each time.
  • How CAVA empowers its employees and invests in their long-term training with a GM academy.
  • The process CAVA uses to choose where their next location will be.
  • Advice to QSR leaders on the importance of understanding decision impacts and telling a great brand story.

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